Occupy protesters march at the end of the 123rd Tournament of Roses Parade on Orange Grove Boulevard in Pasadena Monday, January 2, 2012 [ctrl-click image to see "Occupy Rose Parade" slideshow]. Image Credit: SGVN/Staff Photo by Sarah Reingewirtz/SXCITY
"Occupy Rose Parade" A Failure On Any Measure
On observation, the Occupy Wall Street's attempt to gain sympathy and support for their movement ended up being a complete failure on most any measure one wishes to apply to the display and its execution.
First off, very little media attention of their actual display and end-of-parade walk for the first mile and a half of the five and a half mile parade route was to be found on a Google search of "Occupy Rose Parade" - total postings and RSS feed pick-ups show only 24 listing Results. Any New Media writer knows that when one self-publishes, one must self-syndicate in order to increase Google search results on the title or subject of any article ... 24 item Results after 24 hours of an event is weak by any standard, let alone the platform the Rose Parade provides to a world audience. An estimated 40 million people viewed this year's procession of 43 floats, 16 marching bands and 22 equestrian troupes on U.S. television alone.
The first Rose Parade took place in 1890 and was attended by 2,000 people. The attendance has grown to one million parade goers lining Colorado Blvd. over the last few years.
Upon reading the stories leading up to the actual event, the "Occupy Rose Parade" organizers were hoping for tens-of-thousands of people turning out to participate in their side-bar, soft sanctioned, end-of-parade event. The initial projections provided by spokesman and organizer Peter Thottam estimated that 40,000 Occupy Movement (OWS) sympathizers would attend the demonstration but in hours before the parade, settled on the number of 3,000 demonstrators which the MSM press services of AP and Reuters picked-up and used as the template for all of their postings used by newspaper and television news broadcasts on the subject.
Actual estimates of the people who marched in the parade came to about 400 people. The official policy of the Pasadena Police Department is that they do not issue crowd estimates but when pushed, the Pasadena Police Department estimated that no more than 400 "Occupy Rose Parade" protesters marched the route and were joined by people from the crowd leaving the parade event, which made the actual protest seem larger.
Lastly, about the only people who took notice of this soft sanctioned, end-of-parade event were the real political activists who actually have a message people can relate to, and, to be frank, did not have to show up to act as a counter-weight to the "Occupy Rose Parade" protest effort. The Pasadena Tea Party Patriots, also known as TEAPAC, were upset by what they felt was the politicizing of the Rose Parade event and promised to stage their own protest if the city and the Tournament of Roses did not keep "Occupy Rose Parade" from demonstrating within the actual parade.
TEAPAC leader Michael Alexander said, "Occupy has no business in the parade, and neither do we. "But fair is fair and if the city and the (TofR) allow the parade to be politicized then we are going to be there."
So, the last failure of Occupy Rose Parade was that they were unable to have TEAPAC (and other serious political action organizations) take the bait and swell their protest crowd with a sizable counter-demonstration for the corporate media wire services to write about.
One has to ask - If 400 people in a parade and crowd of over 1,000,000 people represent "the 99%", just who are the rest of the parade and crowd of over 1,000,000 people ... the 1%?
The weather was perfect, the parade was beautiful, the Rose Bowl game came to a perfect conclusion with Oregon winning over Wisconsin in the highest scoring Rose Bowl game ever (Oregon Ducks, 45 - Wisconsin Badgers, 38), and 400 ineffective politically-progressive agitators were adsorbed (and nearly erased) by the general public as they left the parade route to get to their cars and get on with their first business day of the 2012 year holiday, happy being personally-free Americans.
<Article first seen as “Occupy Rose Parade” A Failure On Any Measure at Technorati>