Nancy Pelosi couldn’t have announced the new House healthcare reform bill, the Affordable Health Care for America Act (H.R. 3962), with any more pomp and circumstance. It was certainly more impressive than the Senate’s mouse-like rollout, apparently intended to avoid rubbing salt in the Baucus “bipartisanship” wound. H.R. 3962 is definitely a major milestone in attempting to reform our broken system-less healthcare; it’s historic, certainly. But no, it’s not the best our legislators could do. Image Credit: Wikipedia
Obama Administration: Horse Trading For Healthcare Control
Many have said it over these last several months ... "It's the Chicago way." What pundits have been reacting to is the way Barack Obama and the Administration around him negotiate in bad faith in order to get what they want, politically, even when the outcome will create more damage to our Constitutional country than fix the problems they say they are trying to address.
Just this last week, President Obama was able to come to the microphones Friday and tout the fact that he has received the endorsements of some pretty recognizable health care and special interest advocacy groups in the run up to the close approval of the House of Representatives Bill for the radical overhaul of America's health care insurance industry - HR-3962.
This excerpted and edited from The Doc Is In -
Health Care Reform 2009: Why Did the AMA & AARP Back Obamacare?
by Dick Morris & Eileen McGann
Here are the deals:
* The American Medical Association (AMA) was facing a 21 percent cut in physicians’ reimbursements under the current law.
Obama promised to kill the cut if they backed his bill. The cuts are the fruit of a law requiring annual 5-6 percent reductions in doctor reimbursements for treating Medicare patients. Bravely, each year Congress has rolled the cuts over, suspending them but not repealing them. So each year, the accumulated cuts threaten doctors and as of this point in time, they have risen to 21 percent. With this leverage as blackmail, Obama compelled the AMA to support his bill … or else!
* The AARP got a financial windfall in return for its support of the healthcare bill.
Over the past decade, the AARP has morphed from an advocacy group to an insurance company (through its subsidiary company). It is one of the main suppliers of Medi-gap insurance, a high-cost, privately purchased coverage that picks up where Medicare leaves off. But President Bush-43 passed the Medicare Advantage program, which offered a subsidized, lower-cost alternative to Medi-gap. Under Medicare Advantage, the elderly get all the extra coverage they need plus coordinated, well-managed care, usually by the same physician. So more than 10 million seniors went with Medicare Advantage, cutting into AARP Medi-gap revenues.
Presto! Obama solved their problem. He eliminates subsidies for Medicare Advantage. The elderly will have to pay more for coverage under Medigap, but the AARP — which supposedly represents them — will make more money. (If this galls you, join the American Seniors Association, the alternative group; contact sbarton@americanseniors.org. This e-mail address is being protected from spambots. You need JavaScript enabled to view it).
* The drug industry backed ObamaCare and, in return, got a 10-year limit of $80 billion on cuts in prescription drug costs.
This represents chump-change to HR-3962's almost $3 trillion projected costs over the next decade. They also got administration assurances that it will continue to bar lower-cost Canadian drugs from coming into the U.S. All it had to do was put its formidable advertising budget at the disposal of the administration.
* Insurance companies get access to 36-40 million potential new customers.
When the Senate Finance Committee lowered the fine that would be imposed on those who don’t buy insurance from $3,500 to $1,500, the insurance companies jumped ship and opposed the bill, albeit for the worst of motives - so the fine stood.
The only industry that refused to knuckle under was the Medical Device Makers (MDM). They stood on principle and wouldn’t go along with Obama’s blackmail strategy for an endorsement. The Senate Finance Committee reacted to this stance by imposing a tax on the MDM marketplace targeting medical devices such as automated wheelchairs, pacemakers, arterial stents, prosthetic limbs, artificial knees and hips and other necessary accouterments and consumables of healthcare.
Reference Here>>
So, these endorsements were not freely given, but were bought and paid for by an administration that is intent on passing its "Control of Healthcare" program at any cost. This is not the American way, you know, for the good of the country ...
... It's the Chicago way!
Showing posts with label Chicago. Show all posts
Showing posts with label Chicago. Show all posts
Sunday, November 08, 2009
Tuesday, July 03, 2007
Kwik-E-Mart Debut In Twelve "Springfield's"
Always wondered where Springfield really is? Does anyone really know? Well the folks at 7-Eleven do – in fact they’ve been working very closely with Apu Nahasapeemapetilon. The Kwik-E-Mart was made famous in The Simpsons and has landed in the streets of Burbank, Ca.. Image Credit: 7-Eleven Corporate website - YouTube Video (below) Credit: LAMISCH
Kwik-E-Mart Debut In Twelve "Springfield's"
Just before the release of the feature length movie, "The Simpson's Movie", scheduled for release on July 27th, twelve 7-Eleven convenience stores in North America have been converted to the famed "Kwik-E-Mart" stores.
We, at MAXINE were just minding our own business when all of a sudden we came upon a very crowded store where once a 7-Eleven stood on Olive Avenue in Burbank.
To our amazement, there stood a complete Kwik-E-Mart store and about 400 people were snaked from the front door to around the corner of the building wanting to share in the experience of a real life movie promotion.
It is pretty cool in that the Kwik-E-Mart not only looks like a Kwik-E-Mart, but it will sell products only found at the fictional store in Springfield. That's right, Buzz Cola, KrustyO's cereal and Squishees, the slushy drink knockoff of Slurpees.
Every promotion though has something that can kill a BUZZ ... no, really!
You are correct in guessing that there will be NO BUZZ BEER sold at the Kwik-E-Mart.
That is a Buzz Killer for sure!
Excerpts from AP via Yahoo! News -
7-Elevens become Simpsons 'Kwik-E-Marts'
By DAVID KOENIG, AP Business Writer - Sun Jul 1, 7:44 PM ET
DALLAS - Over the weekend, 7-Eleven Inc. turned a dozen stores into Kwik-E-Marts, the fictional convenience stores of "The Simpsons" fame, in the latest example of marketers making life imitate art.
Those stores and most of the 6,000-plus other 7-Elevens in North America will sell items that until now existed only on television: Buzz Cola, KrustyO's cereal and Squishees, the slushy drink knockoff of Slurpees.
It's all part of a campaign to hype the July 27 opening of "The Simpsons Movie," the big-screen debut for the long-running television cartoon, which loves to lampoon 7-Eleven as a store that sells all kinds of unhealthy snacks and is run by a man with a thick Indian accent.
For 20th Century Fox Film Corp. and Homer's creators at Gracie Films, the stunt is a cheap way to call attention to their movie, since 7-Eleven is bearing all the costs, which executives of the retail chain put at somewhere in the single millions.
----
"We thought if you really want to do something different, the idea of actually changing stores into Kwik-E-Marts was over the top but a natural," said Bobbi Merkel, an executive for of 7-Eleven's advertising agency, FreshWorks, a unit of Omnicom Group Inc. "It shows they get the joke."
The monthlong promotion has been rumored a long time — it's hard to keep a secret known by so many suppliers and franchisees — but 7-Eleven managed to keep the locations of the stores quiet until early Sunday morning. That's when the exteriors of 11 U.S. stores and one in Canada were flocked in industrial foam and given new signs to replicate the animated look of Kwik-E-Marts.
The U.S. locations where a 7-Eleven store was transformed into a Kwik-E-Mart are New York City; Chicago; Dallas; Denver; Burbank, Calif.; Los Angeles; Henderson, Nev.; Orlando, Fla.; Mountain View, Calif.; Seattle; and Bladensburg, Md.
----
The Fox/7-Eleven deal is an example of a practice called reverse product placement. Instead of just putting products prominently in a movie or TV show, fake goods move from the screen to reality.
In some cases, 7-Eleven has contracted with manufacturers of similar products to make their Kwik-E-Mart counterparts. Malt-O-Meal, the Northfield, Minn., cereal maker, will conjure up a recipe for KrustyO's, for example. In others, existing products will simply be renamed. One flavor of 7-Eleven's own Slurpee will be sold as "WooHoo! Blue Vanilla" Squishee for the month.
----
After Fox pitched a 7-Eleven tie-in last year, representatives from the studio, the stores, and Gracie Films — including Simpsons creator Matt Groening and executive producer James L. Brooks, met in Los Angeles to kick around ideas. Brooks added one — holding a contest to let one fan be drawn into a future episode of the TV show.
7-Eleven executives loved the idea. They had surveys showing a strong overlap between their customers and fans of the show — both tend to be young and male. It sounded like cash registers ringing.
"They've been looking at Squishees and KrustyO's and Buzz Cola for years and have never been able to put their hands on it," said Merkel, the advertising executive.
But they won't find Duff beer, the brand chugged by Homer Simpson. The movie will be rated PG-13, and selling a Simpson-themed beer "didn't seem to fit," said Rita Bargerhuff, a 7-Eleven marketing executive. "That was a tough call, but we want to make sure it's considered good, responsible fun."
Bargerhuff predicted extra sales to Simpsons fans will more than offset the cost of the promotion and create new customers for the chain. She also said the chain is prepared for crowds and will have extra security and clerks at the Kwik-E-Marts.
Reference Here>>
Always wondered where Springfield really is? Does anyone really know? Well the folks at 7-Eleven do – in fact they’ve been working very closely with Apu Nahasapeemapetilon.
Burbank, CA
Chicago, IL
Dallas, TX
Denver, CO
Lake Buena Vista, FL/Orlando, FL
Las Vegas, NV/Henderson, NV
Los Angeles, CA
New York City, NY
San Francisco, CA/Mountain View, CA
Seattle, WA
Washington, DC/Bladensburg, MD
UPDATE 7-10-2007:
Proof that the creators of The Simpson's have decided that the fictitious town of "Springfield" is actually ... Springfield, Illinois!
Kwik-E-Mart Debut In Twelve "Springfield's"
Just before the release of the feature length movie, "The Simpson's Movie", scheduled for release on July 27th, twelve 7-Eleven convenience stores in North America have been converted to the famed "Kwik-E-Mart" stores.
We, at MAXINE were just minding our own business when all of a sudden we came upon a very crowded store where once a 7-Eleven stood on Olive Avenue in Burbank.
To our amazement, there stood a complete Kwik-E-Mart store and about 400 people were snaked from the front door to around the corner of the building wanting to share in the experience of a real life movie promotion.
It is pretty cool in that the Kwik-E-Mart not only looks like a Kwik-E-Mart, but it will sell products only found at the fictional store in Springfield. That's right, Buzz Cola, KrustyO's cereal and Squishees, the slushy drink knockoff of Slurpees.
Every promotion though has something that can kill a BUZZ ... no, really!
You are correct in guessing that there will be NO BUZZ BEER sold at the Kwik-E-Mart.
That is a Buzz Killer for sure!
Excerpts from AP via Yahoo! News -
7-Elevens become Simpsons 'Kwik-E-Marts'
By DAVID KOENIG, AP Business Writer - Sun Jul 1, 7:44 PM ET
DALLAS - Over the weekend, 7-Eleven Inc. turned a dozen stores into Kwik-E-Marts, the fictional convenience stores of "The Simpsons" fame, in the latest example of marketers making life imitate art.
Those stores and most of the 6,000-plus other 7-Elevens in North America will sell items that until now existed only on television: Buzz Cola, KrustyO's cereal and Squishees, the slushy drink knockoff of Slurpees.
It's all part of a campaign to hype the July 27 opening of "The Simpsons Movie," the big-screen debut for the long-running television cartoon, which loves to lampoon 7-Eleven as a store that sells all kinds of unhealthy snacks and is run by a man with a thick Indian accent.
For 20th Century Fox Film Corp. and Homer's creators at Gracie Films, the stunt is a cheap way to call attention to their movie, since 7-Eleven is bearing all the costs, which executives of the retail chain put at somewhere in the single millions.
----
"We thought if you really want to do something different, the idea of actually changing stores into Kwik-E-Marts was over the top but a natural," said Bobbi Merkel, an executive for of 7-Eleven's advertising agency, FreshWorks, a unit of Omnicom Group Inc. "It shows they get the joke."
The monthlong promotion has been rumored a long time — it's hard to keep a secret known by so many suppliers and franchisees — but 7-Eleven managed to keep the locations of the stores quiet until early Sunday morning. That's when the exteriors of 11 U.S. stores and one in Canada were flocked in industrial foam and given new signs to replicate the animated look of Kwik-E-Marts.
The U.S. locations where a 7-Eleven store was transformed into a Kwik-E-Mart are New York City; Chicago; Dallas; Denver; Burbank, Calif.; Los Angeles; Henderson, Nev.; Orlando, Fla.; Mountain View, Calif.; Seattle; and Bladensburg, Md.
----
The Fox/7-Eleven deal is an example of a practice called reverse product placement. Instead of just putting products prominently in a movie or TV show, fake goods move from the screen to reality.
In some cases, 7-Eleven has contracted with manufacturers of similar products to make their Kwik-E-Mart counterparts. Malt-O-Meal, the Northfield, Minn., cereal maker, will conjure up a recipe for KrustyO's, for example. In others, existing products will simply be renamed. One flavor of 7-Eleven's own Slurpee will be sold as "WooHoo! Blue Vanilla" Squishee for the month.
----
After Fox pitched a 7-Eleven tie-in last year, representatives from the studio, the stores, and Gracie Films — including Simpsons creator Matt Groening and executive producer James L. Brooks, met in Los Angeles to kick around ideas. Brooks added one — holding a contest to let one fan be drawn into a future episode of the TV show.
7-Eleven executives loved the idea. They had surveys showing a strong overlap between their customers and fans of the show — both tend to be young and male. It sounded like cash registers ringing.
"They've been looking at Squishees and KrustyO's and Buzz Cola for years and have never been able to put their hands on it," said Merkel, the advertising executive.
But they won't find Duff beer, the brand chugged by Homer Simpson. The movie will be rated PG-13, and selling a Simpson-themed beer "didn't seem to fit," said Rita Bargerhuff, a 7-Eleven marketing executive. "That was a tough call, but we want to make sure it's considered good, responsible fun."
Bargerhuff predicted extra sales to Simpsons fans will more than offset the cost of the promotion and create new customers for the chain. She also said the chain is prepared for crowds and will have extra security and clerks at the Kwik-E-Marts.
Reference Here>>
Always wondered where Springfield really is? Does anyone really know? Well the folks at 7-Eleven do – in fact they’ve been working very closely with Apu Nahasapeemapetilon.
Burbank, CA
Chicago, IL
Dallas, TX
Denver, CO
Lake Buena Vista, FL/Orlando, FL
Las Vegas, NV/Henderson, NV
Los Angeles, CA
New York City, NY
San Francisco, CA/Mountain View, CA
Seattle, WA
Washington, DC/Bladensburg, MD
UPDATE 7-10-2007:
Proof that the creators of The Simpson's have decided that the fictitious town of "Springfield" is actually ... Springfield, Illinois!
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