Blogworld & New Media Expo -- “Woodstock For Wordsmiths”

"Turn out the lights ... the party's over" - BlogWorld & New Media Expo 2007 show banner at night after the show. Image Credit: Edmund Jenks (MAXINE)

Blogworld & New Media Expo -- “Woodstock For Wordsmiths”

Attending a tradeshow usually becomes an exercise in real work. One attends conference modules headed up by well oiled presentations that are tightly scripted and thinly veiled attempts at a one hour advertisement of the product or service the presenter is tied to. Exhibits on the showfloor, generally, are laid out with the fortune 500 companies and/or industry leaders of the exposition's primary focus at the front of the hall, followed by dozens of “me too” offerings scattered throughout the hall. One has to turn over a lot of rocks in order to find a gem to write about or to find a new, unique approach that amazes.

Blogworld & New Media Expo was a tradeshow of a surprising and different stripe. First, this debut of a conference and exposition presented strong, established, and well defined names that operate successful media and world wide web communications platforms. Blogword then included newer technology players into the mix, and attracted an audience of over 1,500 focused and information-starved (this does not mean uninformed) weblog participants looking to become better at the craft they forge. The wealth of discovery and collaboration of this unique event was impressive.

Educational and reference resources were in abundance at the BlogWorld Bookstore. Image Credit: Edmund Jenks (MAXINE)

In the conferences, the offering of expert-presented topics was almost too much too absorb. Topics were broken down into focus tracks which helped but many of the topics overlapped, so it was impossible to get to all of the information available – kind of like one large supermarket of information. One small suggestion for future consideration --- have longer trade show visitation periods planned into the conference schedule and possibly offer the most heavily-attended sessions at more than one timeslot to allow access to more exhibitors and session topics.

Andy Beal presenting on "Integrating New Media into your Marketing Mix". Image Credit: Edmund Jenks (MAXINE)

Track titles included Beginners, Advanced, Podcasting & New Media, Entrepreneur, Monetization, Executive, Sports Blogging, Milblogging, Political, and Special Interest Sessions. Each track offered four sessions on different topics per day and, to be honest, this was a little overwhelming. For example, if one were a writer on politics and wanted to learn how to subsidize his effort, he would have trouble choosing between sessions held at the same time titled “Smart Ways To Monetize Your Blog” and “The Power Of The Political Blogosphere.” Needless to say, many choices and so little time. Perhaps that's what made it such a great event.

Hugh Hewitt broadcasting his radio talkshow live from the tradeshow floor. Image Credit: Edmund Jenks (MAXINE)

On the exhibit floor, many new and innovative software, advertising, and web community companies populated the hall, all with a great story to tell. Due to the rapid interest and growth of the social media side of the internet (Technorati currently tracks 110 million weblogs), some company efforts were showing for the first time.

TALKSHOE tradeshow booth demonstration. Anyone can easily create, join, or listen to live interaction audioblogs, podcasts, discussions, and conversations (called Talkcasts). Image Credit: Edmund Jenks (MAXINE)

Yahoo, AOL, Pajamas Media, The Truth Laid Bear, Technorati, Microsoft, Townhall.com, Blogger & Podcaster Magazine, SharedBook, ibnma – International Blogging & New Media Association, lingospot, podango, sphere, DOC’S Sports Service, Blog Talk Radio, PRWeb, and GodBlogCon were just a few of the exhibitors with strong solutions wanting to grow with this whole communications concept that has come to be known as BLOGGING.

With all the time spent absorbing information and solutions at the show one would think there would be little time to connect and network on a more human level – WRONG! On opening night, a pajama party sponsored by several industry leaders (Pajamas Media, Zune, Technorati come to mind) billed as the “World’s Largest Pajama Party” was held at “The Joint” inside the Hard Rock Hotel. Several people took the pajama challenge seriously and the crowd attitude was running high from physical community discovery. Both DJ-performed and Live Music played throughout the evening with an interruption for the 2007 Weblog Awards. Food, Fun, and Conversation were in plentiful supply as the night wound on with few people feeling pressed to end this time spent with like-minded people too early.

Weblog 2007 Video Category winner, Mary Katharine Ham. Image Credit: Edmund Jenks (MAXINE)

Yes, this first ever Blogworld & New Media Expo was a surprising success and it all goes off again next year in September 2008 right here in LA’s favorite suburb … Las Vegas.

Come one and come all to the second edition of a "Woodstock for Wordsmiths” … all the like-minded people, music, no mud!

Congratulations to all the 2007 Weblog Awardees!

















blogworld expo

Commanding Military Control Freaks Shut Down Mil-Bloggers

Season of Remembrance Begins - The gravestones at Arlington National Cemetery are graced by U.S. flags on Memorial Day. Image Credit: Kathleen T. Rhem

Commanding Military Control Freaks Shut Down Mil-Bloggers

In a move that can only be described as BONEHEADED, the Army, today, has just outlawed blogging by members of the military. Thank-You General Casey (Maj. Ray Ceralde, the Army OPSEC program manager and author of the revision, announced the decision but the General signed the order)!!!

The MSM does not give us the straight scoop as to what is happening in the field.

Congress does not give us (the citizens who are paying for our protection) unvarnished, un-politicized and clear updates from their committee update meetings.

The Executive Branch of our Government is under political fire so anything they have to say is twisted and distorted and condemned before anyone gets the information.

Mil-Blogs allow each and every citizen of our country an open access window through which one can gage the attitude and understandings of our best and brightest in the theater of the war on terror. Morale is enhanced, family updated communications are real-time, and the MSM subterfuge is given a counterpoint.

In a free society, this decision is a disaster and will trash the last best chance to have our citizens in the military to remain connected to the society they serve.

It is not like the Military is shutting down something that didn't work.

At MAXINE, we hope this is not the death of the Mil-Blogger.

Excerpts from ARMY News Service -

Army Releases New OPSEC Regulation
Apr 19, 2007 - BY Mr. J.D. Leipold

WASHINGTON (Army News Service, April 20, 2007) - Changes to the Army's operations security regulation address accountability, new technology and the inclusion of all Army personnel in OPSEC practices.

The revised Army Regulation 530-1, "Operations Security," provides updated definitions; aligns the Army's policies, terms and doctrine with the Defense Department; and brings Army Contractors into the fold while addressing the role Army Family Members have in OPSEC.

"The change includes Army Civilians and Contractors, who are not subject to the Uniform Code of Military Justice," said Maj. Ray Ceralde, the Army OPSEC program manager and author of the revision. "The reason we included Contractors in the regulation is they're more involved in operations today than ever before. If you have all your Soldiers and DA Civilians practicing OPSEC and your Contractors - who are an integral part of your operations - aren't ... well, you have a gaping hole in security that could affect everyone's lives."

Maj. Ceralde said OPSEC is a "total Army concept" and includes Families and friends though he acknowledged they aren't subject to a commander's orders.
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Regulation changes also address how technology, specifically the Internet, has changed the face of OPSEC since the last major revision to the regulations in 1995. A 2005 revision addressed new technology, but the new revision addresses technological concerns not covered in the 2005 revision.

"The Internet, personal Web sites, blogs (Web logs) - those are examples of where our adversaries are looking for open-source information about us," said Maj. Ceralde. "Open-source information isn't classified and may look like nothing more than innocuous bits of information, a piece here, a piece there, like pieces of a puzzle. But when you put enough of the pieces together you begin to realize the bigger picture and that something could be going on."
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While Army personnel may maintain their own Web sites or post information on blogs, Maj. Ceralde said they have to be careful about what they write and what they post because even unclassified information can provide significant information to adversaries.

"For example, photos of deployed Soldiers to share with Family and friends are acceptable. However, when the photo includes a background of the inside of their camp with force protection measures in plain view, an adversary who is planning to attack their camp and sees a photo like this on the Internet now knows how to counter their force-protection measures," Maj. Ceralde said.

The regulation also puts a greater emphasis on commanders' responsibilities to implement OPSEC.

"We tell commanders what they must to do to get their people to understand what's critical and sensitive information and how to protect it, but commanders have to make that perfectly clear in the form of orders and directives," Maj. Ceralde said. "The other part of this tells Soldiers that if they fail to comply they may be punished under article 92 of the Uniform Code of Military Justice for disobeying a lawful order."

Other key changes to the regulations include the addition of punitive measures for violations of specific directives, the designation of "For Official Use Only" as a standard marking on all unclassified products that meet at least one exemption of the Freedom of Information Act, directing encryption of e-mail messages that contain sensitive information on unclassified networks, and emphasizing operations security in contracts and acquisitions.

"OPSEC is not traditional security, such as information security like marking, handling and classifying information; it's not the physical security of actually protecting classified information though they're all related and part of OPSEC," Maj. Ceralde said. "OPSEC is different from traditional security in that we want to eliminate, reduce and conceal indicators, unclassified and open-source observations of friendly activity that can give away critical information."

Reference Here>>

Like it or not, web communication has become a fabric that brings a commonality to our society that transcends all differences as well as highlights them ... for the betterment of societal understanding.

For the "Brass" to slam the door of access on this communications outlet to the personnel in the military, it is not a good thing. It cuts them out of the current culture process here in North America.

Not Good - It's BONEHEADED!